屏東創業搖籃「青年學院」 秀創業政策亮眼成績單
2021-12-09 10:35 記者林豊雅／屏東報導
縣府期待三本專冊能作為廣大青年創業首實用創業工具書，也是一本行銷屏東城市品牌價值的旅遊書 圖 勞動暨青年發展處 提供
由屏東縣政府所開辦的大店長課程，自105年至今共培育了191位大店長，這群大店長們將自身在創業路上前仆後繼的努力、歷經許多苦難才找到正確方向的寶貴經驗集結成冊推出新書，昨日在青年學院舉行新書發表會，由縣長潘孟安主持，潘縣長現場對於所有學員的創業故事，都記得非常清楚且能鉅細靡遺的闡述，讓其他學員們聽完彷彿身歷其境，縣府期待三本專冊能作為廣大青年創業首實用創業工具書，也是一本行銷屏東城市品牌價值的旅遊書，邀請大家來屏東「大腳走遍國境之南、大口吃遍大店長」!
縣長潘孟安對於此次回到大店長課程的誕生地「青年學院」特別感動，除感謝創業導師張勝鄉的付出與貢獻外，潘縣長說，七年前來到這地方，看到閒置的空間，當時就在思考，該如何充分發揮、如何引進書店，才能讓青年有一個築夢的空間，所以當時將青年學院做很了多整理，如今發表了三本專冊，令人非常興奮，也期勉屏東子弟們能將屏東的軟實力傳遞出去！
潘縣長也與大家分享，大店長們創業初期時，處於懵懵懂懂、摸索的階段，許多人曾經跌倒，走了許多冤枉路，有些人經不起風浪的摧殘而放棄，但這些大店長們在遭受挫折中依然能堅守自己的理想，相當不容易，他感動地說，雨過天晴後終有陽光，每一位都是歷史的創造者，辛勤的努力終究會開花成美麗的果實。
縣府自2015年創立屏東青年學院，由勞青處辦理初階、進階課程、產業走讀，以及大店長課程 圖 勞動暨青年發展處提供
為呈現精彩創業故事，縣府精選32則品牌以「改變：屏生活」、「生意：屏本事」、「品牌：屏行銷」集結成冊，現場由榮獲東京蛋糕博覽會金獎的學員任虹宜致贈「青年學院、創業搖籃」給潘孟安，現場溫馨感人。
「改變：屏生活」中，介紹18歲來擔任大店長工讀生，並於20歲創業的三恆一樹王品超，六年來已成為營收上千萬元的執行長；為照顧中風父親，捨棄中部高薪承接家業的李育琳，從慘賠到受大店長課程啟發，化身為南台灣最夯的婚禮小物品牌「紅妝逗囍」；首屆結訓後每年都回來旁聽，順利用「台灣蘿勒」，切入歐日市場的樸作良食黃淑女，都因為大店長課程，對人生發生重大改變。
「生意：屏本事」中，介紹運用連鎖七策到淋漓盡致的晨間廚房總監黃義升，透過課程讓晨間廚房不只是早午餐店，更決定將國際企業總部設在屏東；原本土法煉鋼的咕嘰咕嘰早午餐陳价斌，則因課程建立了渾厚豐沛的sop規範，更經常無私分享給學弟妹；原本只有單店，上完課程立刻展店而慘賠的漫時光早午餐徐皖台，則每一屆課程都回訓上課加強營運模式，並與其他學員們一同討論，落實連鎖七策之精神。
「品牌：屏行銷」中，原本慘賠擬退場的「有肉食舖」鐘彥葳，蛻變為「代客燒烤」的高屏區指標燒肉品牌；而客單價120元的阿漢專業炒飯館蔡明漢，順利進駐勝利星村，升級為客單價450元將軍宴、備受國內外賓客讚譽的「阿漢私廚」；迷惘連鎖或名店方向的一碗豆腐李嘉洺，因而不再三心二意，決心成為屏東的名店，用白玉、青玉與玄玉豆腐傳遞屏東好滋味。
勞動暨青年發展處表示，縣府自2015年創立屏東青年學院，由勞青處辦理初階、進階課程、產業走讀，以及大店長課程，更為解決青創資金問題，創業貸款額度更從五十萬元提升到三百萬元，並提供低租金的青年創業空間-職人町、青創聚絡，透過「教學相長」與「經驗傳承」，使得大店長聯盟成員像個大家庭一樣，共好、共榮。
現場由榮獲東京蛋糕博覽會金獎的學員任虹宜致贈「青年學院、創業搖籃」給潘孟安，現場溫馨感人。 圖 勞動暨青年發展處 提供
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