2022 屏東粄條文化節 跟著粄條去旅行

2022-09-30  記者林豊雅/屏東報導

屏東年度客家美食盛宴─「屏東粄條文化節」登場啦!今年讓我們一起跟著 粄條走進屏東暢遊六堆,活動自 104 年首創以來而今已邁入第 8 屆辦理,縣政 府致力於推廣客家常民美食並提升產業服務能量,累計共創造逾 5,000 萬元產 值及周邊效益,超過 20 萬人次共襄盛舉,此外還輔導逾 100 家次的粄條店家, 成功打造出「粄條三兄弟(客家面帕粄、閩南粿仔及新住民河粉)」品牌。

粄食小旅行超值的 580 元體驗價,用美食紓解生活壓力,更可透過深度的遊程一探屏東 之美,體驗不一樣的客粄美食文化! 。圖_屏東縣政府客家事務處提供

粄食是客家的傳統常民美食,為了讓更多民眾認識屏東六堆的飲食文化之美, 今年活動跳脫以往辦理大型聯合展售市集的型態,特別以「小旅行」為核心, 規劃美食帶路的旅遊體驗服務,直領民眾走進店家品嚐屏東客庄好味道,一口 氣於 10-12 月推出「屏粄可可鴞遙遊旅」、「左堆古厝 Hi 粄遊」、「高樹神獅石粄 遊」、「老街潮味福粄遊」和「哈克寶石尋寶遊」等 5 條共 30 梯次的主題遊程, 以超值的 580 元體驗價,用美食紓解生活壓力,更可透過深度的遊程一探屏東 之美,體驗不一樣的客粄美食文化!

另外還推出「到店完成任務 抽 iPhone 活動」企劃,透過實際走闖共 50 家合 作店家完成指定優惠任務並拍照打卡,就有機會可以抽到 iPhone 和飯店住宿券 等獎品。此外再加碼再推出「消費滿額贈限量織帶鑰匙圈」的促銷活動,只要 在指定合作店家消費滿 200 元,即可獲得限量版粄條三兄弟織帶鑰匙圈,共有 5 種款式可蒐集(數量有限,贈完為止)。

為展現屏東米食及文化的多樣性與豐富 性並擴大活動效益,10 月 1 日將特別移師恆春西門三山國王廟前廣場辦理「粄條大燴炒快閃活動」。圖_屏東縣政府客家事務處提供

屏東縣政府客家事務處表示,屏東滋養著客家、閩南、原住民以及新住民等 多元族群,並交織出多元的飲食文化,為展現屏東米食及文化的多樣性與豐富 性並擴大活動效益,10 月 1 日將特別移師恆春西門三山國王廟前廣場辦理「粄條大燴炒快閃活動」。現場特別邀請嘉賓王中平和全台灣知名的餐廳主廚一同共 襄盛舉,像是台灣客家美食交流協會理事長詹志強、新東陽關西服務區臻好食 客棧主廚楊勝閔、南投日月潭日月桐舞范光竹、今埔里渡假大飯店等,也結合 正修科技大學、恆春地區各協會,以大鼎烹煮同時創造 36 道共約千份粄食。為 響應全球環保理念,鼓勵民眾可自備餐具前來現場品嚐屏東好味道,快閃活動 現場也準備有限量環保餐具組,打卡按讚留言即可兌換(數量有限,贈完為止)。 另外安排有 2 梯次免費的恆春古城導覽,每梯次限額 25 人,採網路報名制,機 會難得千萬不要錯過,快趁著周末假期闔家走進屏東食在地、遊在地、買在地。

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