影/「海安餐酒一條街」 邀您來美食饗宴
2022-08-27 記者 蘇旋/台南報導
特色街道是城市發展重要的文化底蘊,經濟部商業司輔導品牌一條街,今(27)日在台南海安商圈舉辦「海安餐酒一條街」 活動,讓臺南海安路不僅是臺南夜晚最熱鬧的徒步藝術區,也要成為夜晚聚會活動的休閒場域。
經濟部商業司蘇文玲司長表示,臺南海安餐酒一條街南起府前路北至民族路,境內包含清朝鼎盛的水仙宮市集、日治時期美食匯聚的沙加里巴、老屋欣力時期興盛的神農街及正興街。海安路自重新活化以來,陸續聚集了燒烤店、居酒屋、酒吧、熱炒店等美食店家,逐漸形成有別於夜市的夜經濟場域。今年經濟部商業司導入輔導能量,強化餐與酒的元素,打造餐酒品牌,為臺南市增添特殊消費風味,也透過輔導店家推出環保材質吸管及環保再生餐巾紙,一同響應綠色消費愛地球。
經發局局長陳凱凌表示,今年的台南購物節已經從7/14號開始起跑了,台南是個好吃好玩的地方,去年的台南購物節辦的非常成功,創造了146億的佳績,海安商圈因聚集了餐酒館、居酒屋、燒烤等各類型的美食店家,也是吸引眾多年輕人愛來的地方,晚上可以看看美麗的台南街道,喝點小酒,營造比較輕鬆的氣氛,所以來台南就對了。
海安餐酒一條街將於8月26日-8月28日海安餐酒節展開活動序幕,在9月-10月間舉辦主題日系列活動,包含下酒菜、燒烤及調酒之夜主題日等行銷活動,鼓勵店家共同發展地方的特色品牌,已集結了海安路近30間品牌店家推出聯合行銷活動,如:舞鶴燒烤舖、感性魯味、Bark露天餐酒館等,還有與臺灣啤酒少年郎進行活動聯名,各種滿額贈、飲品優惠、加價購等店家優惠等你來享用。
商業司去(110)年啟動「品牌一條街」活動,挖掘臺灣在地特色街區,打造魅力品牌文化,邀請民眾探索街道特色景觀,目前全臺共有四處品牌一條街,包括高雄奶茶一條街、高雄南北貨一條街與臺南異饗一條街及這次來到藝文薈萃及美食林立的臺南海安餐酒一條街。
歡迎民眾夏日夜晚一起來海安餐酒一條街走走,找尋屬於你的Lifestyle。活動詳情請洽品牌一條街官方網頁https://mainstreetbranding.org.tw。
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